From first click to closed deal. One place.
Birdwink brings your marketing, conversations, leads, pipeline and revenue together — so your team can work every opportunity and you can see exactly what drives growth.
OverviewLast 30 daysYour marketing generates leads. What happens next?
Five places that were never built to talk to each other.
One customer. One journey.
Marketing, conversation, lead, pipeline, sale, revenue. Six stages of the same record — click any of them to see the part of Birdwink that does the work.
Every lead, automatically
Bring enquiries from your marketing, WhatsApp and website into one place with the source and campaign attached.
Every conversation, with the customer context beside it
Reply, assign, add notes, update the stage and keep the next action moving without leaving the conversation.
One record that answers where this customer came from
Click, form, reply, commitment and the conversion pushed back to the ad platform, in order, with the attributed cost beside the revenue.
A pipeline your team actually uses
Assign owners, move opportunities, schedule follow-ups and spot deals that are going cold.
The close, recorded where the spend lives
Mark the deal won and the revenue lands against the campaign that produced it. One customer can hold several deals, so renewals do not overwrite history.
Spend beside revenue, not clicks
The table every budget conversation ends at. Cost per customer and return calculated from your own closed revenue.
Know what your marketing actually makes.
Go beyond clicks and leads. Connect spend to qualified opportunities, customers and revenue.
One platform. One price. Bring the whole team.
Third-party messaging and provider fees, where they apply, are passed through separately. Fair-use limits apply to infrastructure-heavy usage.
No seat calculator. No per-report fee.
Most CRMs charge for every person who touches a lead, so teams ration logins and the data stops being complete. Birdwink charges for the workspace, which is the only way the attribution can be trusted.
Built for businesses that run on leads.
Same platform, your vocabulary. Choose an industry to see the journey in its own words.
Start yourself. Or let us set it up with you.
Connect your channels, import your leads and customize your pipeline yourself. If you want help, our team can configure the workspace with you.
Connect what you already use.
Authorise in your own accounts and revoke whenever you like. Live today, or clearly labelled as coming.
Your customer data is business-critical. Treat it that way.
Birdwink holds what the commercial side of the business needs and nothing more. Clinical records, files and anything regulated stay in the operational system you already run.
Role-scoped access
The front line sees enquiries, not spend. Agencies see campaigns, not contact details.
Audit log
Every view, edit and export recorded with user and timestamp, exportable on demand.
Encryption
TLS in transit, AES-256 at rest, with platform-managed key rotation.
Export & deletion
Take everything out as CSV, or have a workspace deleted on written request.
Asked before every trial.
Is Birdwink a CRM?
Yes — a Marketing and Sales CRM. Contacts, companies, deals, pipeline and follow-up, with the marketing that produced each record attached to it. It is deliberately lean rather than a HubSpot clone: everything you actually use, nothing you don’t.
Does Birdwink replace my spreadsheet?
That is usually the first thing it replaces. Import the spreadsheet on day one, duplicates merged on the way in, and the columns you care about become fields on the record.
Can I connect WhatsApp?
Yes, through WhatsApp Business. Conversations arrive in the shared inbox with the campaign that produced them, and replies from Birdwink are logged against the lead. Provider messaging fees, where they apply, are billed by the provider and passed through separately.
Can I connect Meta Ads and Google Ads?
Both, plus LinkedIn and TikTok. You authorise in your own account with read access to spend and lead data; write access is only used for the offline conversions you switch on.
Do you charge per user?
No. One price per workspace with unlimited team members — add the receptionist, the owner and your agency without the price moving. Fair-use limits apply only to infrastructure-heavy usage.
Can I import my existing leads?
Yes, by CSV with column mapping and a preview before anything is written. Imports can be rolled back if the mapping was wrong.
Can I customize my pipeline and fields?
Name your own stages, run a pipeline per service or market, and add custom fields on leads, companies and deals. New fields appear on the create form and in import mapping automatically.
Can Birdwink show which marketing generated revenue?
That is the point of it. Every closed deal carries the campaign, keyword and landing page that started it, so cost per customer and return are calculated from your own revenue rather than platform-reported conversions.
Can you help us set it up?
Yes, and it is included. Start yourself if you prefer, or we configure the workspace with you on a call — channels connected, pipeline mapped, leads imported.
Can agencies use Birdwink?
Yes, on a scoped role that sees campaign performance and spend but not customer contact details. Agencies keep working in Google and Meta; the difference is both sides read the same cost per customer.
Know where your next customer came from.
Marketing. Conversations. Leads. Sales. One CRM.
Talk to us
Your live spend pulled into one view while you watch.
Where the attribution currently breaks, named out loud.
A price, on the call, not in a follow-up deck.
Prefer email? contact@birdwink.com
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